DataSense Demand Analytics
Feel the pulse of the property market through proprietary data insights from Southeast Asia's leading marketplaces.
Get in touch
Get started with PropertyGuru For Business
DataSense Demand Analytics
Maximise market potential and fine-tune strategy with extensive property supply and demand insights.
Boost Marketing
Performance
Create marketing campaigns that utilise data insights on property seekers’ preferences. Increase the chances of a successful launch and improve effectiveness of paid campaigns.
Optimise Pricing
Strategy
Identify optimal pricing between highest demand and best asking price. Craft an effective pricing and promotion strategy using market listing and visitors demand insights.
Supercharge
Market Research
Gain visibility on specific types of property, location, size ranges and more, to attain a deeper understanding of the current property market. Empower decision-making with trend and demand analytics.
Key Features
Explore how Demand Analytics empower data-driven decisions for your business.
Market Dynamics
Analysis
Achieve an overview of a particular project, township, and area from over 100,000 listings across the region. Identify prime investment opportunities and understand the competitive landscape by having an eagle eye’s view of each location’s demand dynamics.
Proprietary
Market Index
The PropertyGuru Market Index (PGMI) is our proprietary formula to assess the demand and supply of each location. Access updated analysis of various markets to pinpoint demand and supply imbalances, seize opportunities, and adjust strategies dynamically.
Area Comparison to
Demand Price Trend
Gather critical information on differences across cities, areas, prices, and growth metrics, including PGMI and rankings to spot best performing projects. Uncover lucrative opportunities, analyse competitive landscapes, and drive growth with data-backed decisions.
Demand
Flexibility Insights
Analyse how demand fluctuates across different conditions and other markets. These insights help you gain visibility on which other projects or areas property seekers are considering. Maintain a competitive edge by understanding and responding effectively and rapidly to dynamic changes in market demands.
Property
Seekers Insights
Uncover insights about the geographic location and demographic attributes of property seekers to gauge and forecast demand and performance. Maximise impact through customised offerings and enhanced customer engagement. Know your buyers from their origins with demand insights.
Explore the variants of
Demand Analytics
Compare the options to suit your specific business needs.
Get in touch
Demand Analytics
City and project analysis focusing on demand and pricing trends to identify investment and business opportunities.
Search/Filter Markets (L3-4)
Level 3 = City/District
Level 4 = Project/Township
Level 4 = Project/Township
Supply Demand Index
Market Demand Pricing
Market Competition and Diversity
Market Analysis
by Size Range and Property Type
Project/Township Comparison
City/Area Comparison
Demand Analytics Pro
Broader, in-depth analysis including foreign demand for a comprehensive understanding of the real estate market.
Search/Filter Markets (L1-4)
Level 1 = Country
Level 2 = Region/State
Level 3 = City/District
Level 4 = Project/Township
Level 2 = Region/State
Level 3 = City/District
Level 4 = Project/Township
Independent Supply and Demand Indices
Market Demand Pricing
Full Demand Diversity List (<0.1%)
Market Analysis
by Price Range, Size Range and Property Type
Project/Township Comparison
City/Area Comparison
Market Demand Origin
Recommended
Demand Analytics Lite
Only available for Real Estate Agents
Streamlined analysis focusing on tactical insights to help agents grow their business and close deals faster.
Only Level 4 Analysis and Comparison
Level 4 = Project/Township
Supply Demand Index
Market Demand Pricing
Demand Diversity
Market Analysis
by Size Range and Property Type
Project/Township Comparison
Seeking customised solutions? Connect with our sales consultants to explore enterprise options here
Explore other modules
Seeking customised solutions?
Most In Demand
Analysis
Identify popular projects by size or price range to locate current demand hotspots.
Change In Demand
Analysis
Distinguish projects with significant shifts in popularity to spot emerging demand trends.
Change In Price
Analysis
Compare projects with the biggest changes in prices and assess their potential for capital appreciation.
Rental Yield
Analysis
Explore rental market prices by size or unit sale price range to identify rental yield potential.
Explore Real-World Insights and Solutions in Our Compelling Case Studies
Real Estate Marketing Navigates Beyond Boundaries with Quantified Demand Data Insights
Elevate conversion rates and spending efficiency through enhanced market understanding.
View Case Study
Boosting Investor Confidence through API Integrated Wealth Management App
Enhanced accessibility with API integration for streamlined price estimation and comparative market analyses.
View Case Study
Revolutionising Local Council Property Assessment Through Transparent Data Insights
Effortlessly access precise market data for enhanced accuracy in property transactions.
View Case Study
