The Analytics Edge: Driving Value and Efficiency in Modern Telecom Operations

As Telcos and InfraCos face rising costs and price-sensitive consumers, advanced analytics and centralised data platforms are essential. Players must make data-driven decisions to balance costs, enhance customer experiences, and achieve financial goals.

Our collaborative report with Alvarez and Marsal showcases how our DataSense platform can significantly improve telecom operations. By leveraging DataSense, telecom operators (Telcos) and digital infrastructure companies (InfraCos) can achieve up to 10 percent capex efficiency, 20 percent opex efficiency, and 30 percent sales productivity.

Report Highlights:

• DataSense for Telecom Planning and Deployment: ROIC-focused capex allocation with granular map intelligence for precise network planning.
• DataSense for Telecom Lease Management: Value-based lease negotiations using extensive datasets and predictive analytics.
• DataSense for Telecom Real Estate Optimisation: Asset-right portfolio management with comprehensive maps and sensitivity analysis.
• DataSense for Telecom Recommendation Engine: Customer affordability micro-segmentation with granular persona markers and actionable outreach triggers

The report provides a blueprint for implementing these solutions, leveraging DataSense’s extensive data from Southeast Asia. Explore the full report to learn more.